The Psychology Behind Buying New Items

09.23.2019

0600

The psychological triggers that cause consumerism is a powerful strategy that companies use to target shoppers. As humans, sometimes we make decisions that the heart justifies. When companies know what these heart triggers are, they are in an influential position to offer something your heart will say yes to. Buying decisions are as emotional as they are logical. By understanding why we tend to buy new items, will help in understanding how to curb that need and want.

To understand consumerism, we have to take a step back to understand how we are targeted by big corporations and what tactics they use to catch our attention.

WHAT ARE THE STRATEGIES OF MARKETING

There are a few strategies of marketing that are frequently used. There are many reasons why people purchase new items, but there are the Top 5 reasons why people tend to buy products.

  • To Belong or Be Relevant. We have an emotional need to want to feel like we belong to a bigger picture and to feel relevant. Some people buy brands when they see ‘cool’ people in the advertisements, because they want mimic them. People unconsciously associate a certain personality with the brand based upon the ads they see, and if this personality is appealing to them, they buy the brand thinking that this action will bring them closer to this personality.
  • To Be Right or Not Be Wrong. Some purchases are driven by pride. We want to be able to share positive recommendations with our peers that display our own wisdom in having made that choice in the first place. According to the Social Proof Theory, items become more appealing when they are desired by others. This lets people to sometimes buy products that they don’t need, just because of their perceived attractiveness.
  • To Fulfill One of the Four Basic Needs. These are the four states that humans are programmed to pursue, and these needs drive many of our decisions. Shopping can be a means to reach certain goals.
    • Health: “I want to drop 10 pounds after the holidays.”
    • Wealth: “I want to feel more energetic in leading our team and business.”
    • Relationships: “I want to feel confident and ready to date again.”
    • Spirituality/Happiness: “Love the skin you’re in everyday!”
  • To Have Security. To feel safe is an innate emotional need for us. Some people go shopping to escape from bad moods, bad days, a feeling of uneasiness, etc. Others buy brands to attract attention, such as a person who may buy expensive cars to improve their perceived status. Perhaps a person might buy certain clothes to appeal to the other sex.
  • For Memories and Loyalty. There’s an emotional attachment to our memories. The memories that we value the most, are the ones we will tend to draw from.

WHO THEY ARE TARGETING

  • People who make purchasing decisions rooted as much in emotional impulses as logical facts.
    • Purchasing anything, is as emotional as it is logical.
  • Buyers who have egos.
    • When making purchase decisions for themselves, buyers will naturally think about themselves and what they stand to gain by buying the product
  • Buyers who have a greater commitment to fleeting losses than to seek gains.
    • Pointing out what a buyer stands to potentially gain from buying their product, and what they might miss out on, if they don’t.
  • Buyers who are naturally suspicious
    • Selling experts always preach the importance of establishing a relationship of trust and credibility. If they can gain your trust, the sale is almost complete.
  • Buyers who respond psychologically to visual elements and stories.
    • The logical side of buyers craves facts and figures, that’s why numbers (price, technical specifications, etc.) are featured so prominently in brochures.
  • Buyers who crave value
    • Buyers are perked up by the prospect of somehow ‘winning’ the battle against the seller. By gaining as much value from the sale as much as possible, the buyer will feel that they walked away from the sale gaining more than what was presented.
  • Buyers who travel in packs
    • Buyers have a herd mentality, when opting to move together in large groups. They will naturally be swayed by what a great number of their peers have done, as opposed to standing alone.

By understanding what triggers us as consumers into purchasing new items, it helps us recognize where we might be weak when it comes to buying anything. Self reflection is always a process, and it’s an ongoing journey to understand ourselves better. I have had to reflect on my own purchasing habits and tendencies, so I am no different than anyone else.

When I started to declutter my life, I really examined the products and items I no longer used, but I had not let go of. I don’t like to waste my money, and I doubt anyone else does either. As long as you understand what triggers you as a consumer, you can gain more control over your purchasing power and your spending habits.

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Zero Waste Week 2019

09.03.2019

0600

Zero Waste Week is here! This year we have more participants and the event is hoping to reach a larger audience. Rachelle Strauss is the creator and director behind Zero Waste Week, an annual awareness campaign since 2008. It takes place in the first full week in September each year, and promotes awareness in producing rash and the disposal of trash. Zero Waste Week encourages the public to be more aware of how much trash they produce as well has encouraging people and businesses to live and work more sustainable and reduce their carbon footprint. She has been featured in The Guardian, National Geographic and The Sun for her efforts in promoting awareness for a more sustainable future.

This is my third year participating in Zero Waste Week as an ambassador. I’m so grateful and proud to be a part of this movement. There are many others who are and have been a part of this movement long before I came along, you can meet them at Zero Waste Week Ambassadors. You can also read all about this week and get involved at Zero Waste Week- About.  Use the hashtag #ZeroWasteWeek to show us your progress! 

This year, the theme is Climate Change, and our decisions that effect climate change.

Carbon dioxide (CO2) and other greenhouse gases always have been present in the atmosphere, keeping the earth hospitable to life by trapping heat. Yet, since the industrial revolution, emissions of these gases from human activity have accumulated steadily, trapping more heat and exacerbating the natural greenhouse effect.

As a result, global average temperatures have risen both on land and in the oceans, with observable impacts already occurring that foretell increasingly severe changes in the future. Polar ice is melting. Glaciers around the globe are in retreat. Storms are increasing in intensity. Ecosystems around the world already are reacting, as plant and animal species struggle to adapt to a shifting climate, and new climate-related threats emerge.

September 2, 2019, DAY 1:

This year’s topic is climate change.

An overwhelming body of scientific evidence paints a clear picture: climate change is happening, it is caused in large part by human activity, and it will have many serious and potentially damaging effects in the decades ahead. Scientists have confirmed that the earth is warming, and that greenhouse gas emissions from cars, power plants and other man made sources are the primary cause.

September 3, 2019, DAY 2

Reducing food waste and food packaging in the kitchen.

An estimated one third of all food produced in the world, goes to waste; that’s equivalent to 1.3 billion tons of food. This loss of food could be for a number of reasons, such as the fact that the foods never leave their farms, get lost or spoiled during transportation or are simply thrown away. When we waste food, we waste all of the energy and water used to used to produce the foods as well. Here are a few blog posts on my methods to deal with food waste and how purchase my food.

September 4, 2019, DAY 3

Climate change in the closet.

Choosing slow fashion has been a hot topic in the past few years. The textile industry. is one of the most polluting industries, producing 1.2 billion tonnes of CO2 equivalent ( CO2e ) per year, which is more emissions than international flights and maritime shipping. Over 60% of textiles are used in the clothing industry and a large proportions of clothing manufacturing occurs in China and India, countries which rely on coal-fueled power plants, increasing the footprint of each garment. It has been stated that around 5% of total global emissions come from the fashion industry.

Fast fashion is produced on shorter time frames with new designs appearing every few weeks to satisfy demand for the latest trends, but with this comes increased consumption and more waste. It has been estimated that there are 20 new garments manufactured per person each year and we are buying 60% more than we were in 2000.

By choosing to shop at thrift shops, or swapping with friends and neighbors, helps reduce the amount of newly manufactured clothing brought into the home, and it helps reduce the amount of clothing that ends up in the landfill.

Below are a few blog posts related to fast fashion, and how I deal with that issue. I love every piece of my wardrobe and I try to repair my clothes as often as I can, to lengthen the life of my garments. I buy new clothes very seldom, because thrift shops offer so much more variety to chose form.

September 5, 2019, DAY 4

Climate change in the bathroom?

The U.S. Environmental Protection Agency names phosphorus, nitrogen, ammonia and chemicals grouped under the term “Volatile Organic Compounds” as the worst environmental hazards in household cleaners.

Ammonia is a multipurpose household cleaner that is found in many cleaning products that do everything from degreasing to sanitizing and removing allergens.

Household cleaning seems to be a sensitive subject for many. There are a variety of sanitary concerns and medical concerns. As for me, I use a vinegar and water mix, baking soda and a bristle brush to clean.

You can read more about my approach to household cleaning in the links below. 

September 6, 2019, DAY 5

The zero waste lifestyle is a lifestyle change.

Zero Waste is for life, not just a week! Plastic pollution, trash pollution, water and soil pollution is an ongoing battle. A zero waste lifestyle does require an awareness of oneself and decisions. There are parameters that some of us deal with, and that others don’t, such as medical conditions, personal health and financial constraints.

The proliferation of single-use plastic around the world is accelerating climate change. Plastic production is expanding worldwide, fueled in part by the fracking boom in the US. Plastic contributes to greenhouse gas emissions at every stage of its life cycle, from its production to its refining and the way it is managed as a waste product

By reducing your plastic waste, plastic purchases, and opting for more environmentally friendly alternatives, can help alleviate the amount of plastic waste you produce. Also, by choosing slow fashion, and more sustainable garment materials, will also help lengthen the life of your wardrobe pieces and not contribute to the fast fashion industry. Additionally, using non-toxic alternative household cleaners, will also help your indoor air quality. Using non- toxic chemicals also will help keep Nitrogen, phosphorus and ammonia out of the  rivers, streams, lakes and other waterways.

If you want to read about my moments and lessons throughout my zero waste journey, you can check out the links to my previous blog posts below. 

I hope you will want to take the pledge and reduce the amount of trash you consume, and reduce your carbon footprint. If you want to read about my journey and how I got started, you can read that here in, How I Got Started

September 2- September 6, is #ZeroWasteWeek – Sign up here! goo.gl/oqHvRk. Isn’t it time to ReThink Waste? We think so! Join @myzerowaste for this year’s  #ZeroWasteWeek  goo.gl/oqHvRk. Come participate with all of us!

At the end of the week’s festivities, it’s time to take all you’ve learned during the week and start/continue your own plastic free and climate change journey. There are a lot of Pinterest boards, Facebook Groups and forums that offer tips to start a zero waste lifestyle or tips for different experiences with the zero waste lifestyle. You can check out my own social media boards and follow me, or you can follow the Zero waste Week community on Facebook, Twitter, Pinterest, and Instagram

Zero Waste Tips And Habits

08.19.2019

0600

Committing to a Zero Waste lifestyle, does take a good amount of preparation.  If you look around your kitchen, bathroom and even your bedroom, a lot of our world is made of plastic. 

BEFORE TRANSITIONING TO A ZERO WASTE LIFESTYLE:


The easiest way I can instruct someone to go about transitioning to a Zero Waste Lifestyle, is to go room by room, and I would start with the kitchen. It’s not quick, since you have to go through every drawer, cabinet, closet, shelf, and the storage container. I would technically audit each room in this order:

  • Kitchen – We tend to buy the most items for this room, and food items frequently circulate in and out of this room
  • Bathroom(s)- We use quite a bit of personal care items, which have expiration dates, so I think this room also has a slew of products being brought in and thrown out
  • Storage closet(s)- Some households store extra supplies in closets, so I would go through and make a list of items I frequently stock up on. 
  • Bedroom(s)- Specifically, clothing and other disposable items that are bought, used and kept here
  • Living Room & Dining Room- Check cabinets or drawers where you may keep extra supplies of items, and list them 
  • Garage- This might be a big audit, since people use their garages for a variety of things. But I would go through and find all of the single use, disposable items and then find other bottles/jars/canisters that will create waste once the product is used up. 

DURING THE TRANSITION TO A ZERO WASTE LIFE STYLE:

During the process of transitioning to a more zero waste lifestyle, there will be a slew of products or foods, you will end up using up and finishing up. A big part of this section of the process, is a countdown to the day you finish using up that shampoo bottle, bag of rice, toothpaste tube, nail polish, nail polish remover, etc. Although, waiting until the end of the life of a product can feel frustrating, it buys you time to research on products you plan on replacing the action with.

Keep in mind that investing in products made from sustainable materials and have been proven to last a long time, are better investments for your wallet. When I was going through my transition, I came to realize that I don’t really care what zero waste looks like in my home. I’m more concerned about the function of the products I invested in. Some people do care about style and that’s perfectly fine; I am simply the type of person that does not. I don’t have a glass cup for every type of occasion, or have very specific dishes to use for certain occasions, but that’s just how I like to live. I like living a minimalist life and my zero waste lifestyle reflects on it as well.

I like investing in products that I can clean easily, durable and can be used for a multitude of uses. I don’t have glass bottles of olive oil, balsamic vinegar and liquid amnios, but I do have refillable glass mason jars for olive oil, balsalmic vinegar, honey and liquid amnios.

If I can’t clean and reuse the new product easily, it’s a no buy in my opinion.

AFTER THE TRANSITION TO A ZERO WASTE LIFE STYLE:

Remember the FIVE Rs: from Bea Johnson, author of The Zero Waste Home, “Refuse, Reduce, Reuse, Recycle and Rot”. Refuse what you don’t need, reduce what you do need, reuse what you can, recycle what you can and rot (compost) the rest.

Maintaining a zero waste lifestyle takes a great sense of self awareness. Refusing to buy food, products and items you normally purchase, takes restraint and intent. You’re changing the way you live, by altering what you purchase and how you purchase products. To this day, when I walk into new restaurants and drink shops, I will ask if they will accept my water bottle to contain the drink, and sometimes I get turned down. But I respect their policy and simply take my business elsewhere. I still want to know if other restaurants will accept my reusable utensils and Tupperware, because than I know I can return to the establishment.

I also drive around with a “To Go Carry Out Kit“. The kit helps when I stop by a restaurant to pick up food, before I get home. It also comes in handy for impromptu picnics and dropping by family and friends homes to join in on a potluck.

In my day to day routine, I carry around a reusable utensils kit and reuseable water bottle. I tend to buy more vegetables and fruit, than I do with bulk grains and dry food. I occasionally will snack on almonds or pecans, but it’s rare. The majority of how I set up my weekday meal plans, are simply green salads and salmon. I don’t eat much grains anymore, except a bit of brown rice.

So basically the main steps are:

  • Use up everything you purchase that comes in plastic or non recyclable packaging.
  • Find alternatives for the “absolute must need items” you use.
  • Refuse any items you don’t need, such as single use disposable items, freebies, etc.
  • Set up a bulk buying system for your kitchen, bathroom, garage, etc. needs.
  • Carry around a reuseable utensils kit with a reuseable water bottle.
  • SPREAD THE WORD.

Don’t worry about the naysayers. I started this lifestyle back in 2010, when it wasn’t popular at all. I got the weird looks, comments, jabs from friends, family, co-workers and on social media. Doing something different and starting something new, will always bring more questions. Just stay on the road, and steer straight ahead, you’ll get there.

How To Reduce Waste In Your Home

08.12.2019

0600

Reducing the amount of trash that comes into your home is not as hard as it sounds. It might sound like a daunting task because we as consumers, buy a lot of packaged items that we bring into our home. However, it’s a simple process of elimination.

For instance, if you evaluate your kitchen items and everything you buy weekly, monthly, and yearly- that’s pretty much your entire list. For the yearly items, if you can find reusable alternatives, you can essentially eliminate your yearly inventory shopping.

Then, list all your weekly items that you tend to buy, and find reusable, non-toxic alternatives for those items. Your weekly and daily items are most likely the trash culprits. Half of the time, we don’t realize how many coffee cups we buy every day or even plastic packaged lunch items that we purchase daily. Eliminating the daily trash will help greatly reduce the amount of trash that enters your home. There are a lot of reasonable alternatives when it comes to kitchen items. Using cloth napkins in lieu of paper napkins, and using real dishware instead of paper plates can help eliminate the disposable trash output. You can also use real utensils instead of disposable utensils. You can bring a reusable coffee Tumbler when you go to get tea or coffee, so you don’t end up with a disposable cup.

A lot of people don’t know that the paper containers provided for us at grocery stores, and food establishments are lined with plastic, and those containers do not compost or bio degrade. The plastic layer, prevents it from composting completely. It’s a little bit like green washing because you may think your container is completely made of cardboard but it really isn’t. Using reusable items is a much better alternative, because you are in control of how much trash you are producing.

For your bathroom items, it’s the same process as evaluating your kitchen items. Go through your items and figure out which products you use and purchase, yearly, weekly and daily. Slowly replace the yearly items with reusable and sustainable options, as well as a weekly and daily items.

When it comes to medications or anything medical, I suggest that you consult with a doctor before you decide to eliminate certain products. I purchase sunscreen consistently. I live in California, where the sun is strong, and skin cancer is a real concern. I’m very aware that I am producing plastic trash with my sunscreen bottles. However, I would never want to put my health at risk just so I can proclaim that “My lifestyle is absolutely zero waste!”, and I wouldn’t want you to do that either.

Health concerns are very personal, so you know your own limit. If you can eliminate a plastic contained product and opt for a reusable version, than I think that’s great. Right now, I buy my conditioner, body lotion, bar soap, liquid soap, and tooth powder, in bulk. When it comes to sunscreen, face moisturizer and dental floss, those come in packaging.

You can use this evaluation process for the other rooms in your home. The biggest trash producers are the kitchen and the bathrooms. Some people have other rooms where they tend to buy a lot of items for, and those can be also evaluated in the same fashion.

This process takes time, and it takes self awareness to be consistent. Start slow and just work on an area or room in a certain amount of time. If you give yourself a time limit, staying consistent and motivated, becomes easier.

Sustainable Fashion

08.05.2019

0600

What is sustainable fashion?

Sustainable fashion is a movement and process of fostering change to fashion products and the fashion system towards greater ecological integrity and social justice. Sustainable fashion concerns more than addressing fashion textiles or products. It comprises addressing the whole system of fashion. 

There are seven different routes to sustainable fashion. There’s more than one answer to be fashionably responsible. Not all of the methods to approaching sustainable fashion, suits all people equally, because we all have different needs and preferences. 

There are seven different moving sections to sustainable fashion.

Sustainable Fashion can be broken down into seven categories:

  1. On Demand & Custom Made
    • Made to order
    • Tailor made
    • DIY
  2. Green & Clean
    • Keeping a green and clean production process throughout the products life cycle
  3. High Quality & Timeless Design
    • Traditional production
    • Artisan crafts
    • Animal rights
  4. Fair & Ethical Fashion
    1. Fair Trade: According to Fair Trade USA, products that get to bear the “Fair Trade” logo “come from farmers and workers who are justly compensated.”
    2. Ethical: The Ethical Fashion Forum says that “Ethical fashion represents an approach to the design, sourcing and manufacture of clothing which maximizes benefits to people and communities while minimizing impact on the environment.”
  5. Repair, Redesign & Upcycle
    1. Repair clothing so that you can give it a longer life
    2. You can redesign clothes to customize it into a unique piece
    3. If you don’t plan on wearing or using the clothing item, you can upcycle it into another use
  6. Rent, Lease & Swap
    1. Rent or lease formal wear, so you can keep your wardrobe quantity under control, and you’ll get to choose from more options
    2. Swap clothes with your neighbors, friends and family
  7. Secondhand & Vintage
    1. Shop at second hand stores or swap with neighbors, friends and and family.

These multiple methods to support a more sustainable fashion industry, and can be adopted by everyone. There really isn’t one “correct” method to the sustainable fashion route. I wanted to mention these seven methods, because I know I’ve written about creating my own DIY clothing from existing pieces, as well as shopping at thrift stores, but I’ve never listed all of the different methods to support a more sustainable fashion industry.

Under the accordance of sustainability, recycled clothing upholds the principle of the “Three R’s of the Environment”: Reduce, Reuse, and Recycle, as well as the “Three Legs of Sustainability”: Economics, Ecology, and Social Equity. To change the existing fashion industry into a more sustainable system, we need to practice reducing waste, reusing textile materials, and recycling old textiles. The balance between the social, economic and environmental responsibilities needs to be taken into account as well.

Sustainable fashion takes a lot of self awareness from the entire fashion industry. It means actively working with the countries and farmers who take care of the materials we source, to create our textiles. We also need to make responsible decisions that won’t damage our resources or harm our environment. I buy a lot of clothing from thrift stores because I like the variety of options I can choose from. Walking into a thrift store, is like walking into a time capsule, and it’s a fun experience for me. I also upcycle a lot of my clothing pieces that have reached the end of their life. For clothes and textiles I want to keep, but I don’t want to wear, I will upcycle the items into something more useful for my life.

If you want to support a more sustainable fashion industry, consider adopting and practicing at least one of the seven methods that support the sustainable fashion industry. You can choose more than one method to support this much needed system. If possible, try to implement all seven methods into your wardrobe collection.

The Zero Waste Lifestyle Commitment

07.22.2019

0600

The zero waste lifestyle is a 24 hour a day commitment. I’m not gonna lie, but you do have to be conscious of it. I’ve slipped up a few times, because I wasn’t aware of how a restaurant packaged their food, or that the restaurant automatically gave me disposable utensils (even after I asked them to not include it). I’ve walked away from restaurants, with a plastic drink container, because I forgot that my water bottle at home. (I hang onto the cups to contain my smaller trash items.) but it is so easy to slip up and make a mistake, so don’t feel bad if you do. There are disposable utensils, cutlery, napkins, sauces, wrapping, etc. at every restaurant in the United States; usually comes in the form of take out. Some of the disposable items do serve a purpose such as, sanitary situations, but more than likely they are used for a very short amount time and then tossed into the landfill.

If you’re anything like me, you’re probably carrying around one of these reuseable utensils kits. This kit will likely include a reuseable spoon, fork, knife, chopsticks, a metal straw, a cloth napkin, and perhaps a cloth handkerchief. I will also carry around a water bottle and sometimes my coffee tumbler too. Most of the time, my water bottle is empty in case I want to go get coffee, and then I just use my water bottle to contain my coffee. 

Being aware that the zero waste lifestyle is a constant commitment, means that it influences where you decide to eat, what you decide to eat and even where you decide to go to spend your time. Even though it is a conscious effort, and a lifestyle commitment, it does become easier over time.

I have my favorite restaurants that I go to, and even coffee places that I go to. I also have “go to” food choices that I will pick at certain restaurants, because I know that the food item doesn’t come with packaging. One of the easiest places to go look for zero waste packaged food, is the grocery store; specifically, the deli section. Your menu is the entire deli.

At my local grocery store, I have a variety of different pre-mixed salad options, a variety of meal solutions, sandwiches, sushi rolls and wraps, soups, meat choices and cheese choices. There is also a section for fresh baked bread and fresh donuts, that’s also freshly made each morning. It’s a great place to search for a quick solution for dinner.

The good thing is, as long as you’re aware of this zero waste commitment, and you try to stick to making small changes, you are making a difference. The zero waste community is vast and continues to grow. Around the world, we are presenting our methods and solutions to our every day issues of plastic packaging, wasting resources, and the growing plastic pollution problem.

As long as we are conscious about what we choose, and how we choose to spend every dollar, we are telling our story of our commitment. We are telling our neighbors, our friends, or family that this is a problem that needs to be addressed.

Plastic Packaging In The Kitchen

07.08.2019

0600

Even when I buy items in glass jars because I can’t find a refillable version of it, I always end up with these plastic shrink bands. It seems that zero waste is never an absolute. Sometimes when I do buy produce that is free plastic packaging, I’ll still end up with rubber bands or twist ties. The good thing is I can actually reuse those items, but it’s preferred that I don’t have to.

Most of my dry goods are sold in bulk bins, so I am lucky that I have the privilege to buy package free dry goods from bulk items.

During the process of transitioning over to a zero waste lifestyle, I knew that I would end up giving up a lot of foods that I enjoyed. I personally love potato chips to snack on, but it was one thing I knew I had to give up, since the packaging wouldn’t fit my zero waste lifestyle. I gave up a lot of snacks such as packaged cookies, packaged crackers and packaged candy. There were alternatives to these packaged items, such as certain bulk options.

When I realized I had to give up certain foods, I also sought out alternative food substitutes. There are good substitutes out there, but sometimes, seeking out the alternatives require more work than expected. Once in awhile I will indulge in a packaged food, and then that packaging will get added to my pile of trash for that year. During my journey, I did come across a company called TerraCycle. They team up with certain companies who participate in different recycling programs with TerraCycle. These companies offer recycling programs through TerraCycle, in which customers who purchase their products, can join their recycling program, and send back the packaging to the company for free. It’s an option, and the program change frequently, so checking their website updates is helpful.

I’m extremely lucky to have local bulk grocery stores, who provide the option of bulk shopping, so I can continue this lifestyle. Only once in awhile, I’ll need an item and the glass jar will have the plastic shrink band on it. If I can, I try to only need and use items that are only sold in bulk.

Plastics In The Bathroom

07.01.2019

0600

I definitely have plastics in the bathroom. I did try to transition to glass bottles for my bathroom products, but the glass was too slippery and didn’t seem efficient. When it comes to products are used in the bathroom, I do have a set amount of items that I can refill. However, there are items that do come in plastic packaging and plastic bottles, that end up being recycled or go into the landfill.

I have bottles that I refill for my Dr. Bronner’s liquid peppermint soap, my body lotion, and my conditioner. I use bar soaps a lot, so I buy bar soaps that either don’t have packaging at all, or come in recyclable paper packaging.

For the items that do come in plastic packaging, that includes my sunblock, my face moisturizer as well as dental floss.

My bathroom isn’t completely zero waste. I do use plastic containers and refill them as needed. And for specialty items, they come in plastic containers. I wish sunblock didn’t come in plastic containers, but so far, mine do. I think it’s entirely possible to have zero waste bathroom though; mine just isn’t. When it comes to my conditioner, I will transfer some of it into a larger stainless steel water bottle, and add water to dilute the formula. I’ve noticed that my hair responds better when my hair doesn’t have residue left over from the conditioner. For my other items that come in plastic containers such as dental floss, face moisturizer, I haven’t found a good alternative is for my skin yet. I’ll keep looking though, I think the battle is always on going when it comes to striving for a zero waste lifestyle.

Fast Fashion

06.24.2019

0600

When H&M came to the California, specifically the Bay Area, word spread quickly. H&M started in Europe, and finally arrived here, to the states. The clothing looked like good quality, and the prices were low, cheap even. It felt like consumers hit the jackpot with this retail store, on the surface. This isn’t the first retail store to offer cheap clothing, with what looked to be good quality clothing. But if you dive right below the surface of what retailers are marketing, you might find the harsh reality of what consumers are benefiting from. 

In the past decade, fast fashion has become a growing problem. The Fashion Industry has sold us the idea that instead of four seasons each year, we have 52 seasons each year. Style and clothing becomes outdated as soon as you buy it. Fast Fashion focuses on speed and low product prices, so that they can deliver frequent, new collections inspired by celebrity styles or runway styles. 


As you might guess, fast fashion’s marketing strategy includes creating vibrant prints, vibrant colors and eye catching prints to be more appealing to the consumers. However, much of these fabrics are treated with toxic chemicals in order to achieve the final product. The pressure to reduce the time it takes to get a product onto the retail display floor, results in more environmental pollution. Water pollution, the use of powerful toxic chemical and the increase of textile waste are a few of the negative environmental impacts. 


Garmets that are made of fabrics such as polyester and polyamides shed microfibers into the waste waste, which continue to contribute to the increasing plastic in our ocean. The demand for more production, increases the amount of waste produced as well as increases the amount of clothing consumers subsequently buy and then get rid of. 


The fashion industry feeds our addiction to garments, and they’re very good at it. The low prices and latest trends are great selling strategies. “Newer, bigger, better, faster, etc.” are emphasized in commercials, advertisements and all over social media. Fashion moves fast, and therefore, must continue to develop and market new products. We, as consumers, have a tendency to buy, because buying something new gives us some form of fulfillment (that’s another topic I’ll write about in the future). The combination of companies pumping out new products and our addiction to fulfill that want for new products, creates a perfect storm in creating excessive textile waste and the destruction of the environment. 


There are quite a few companies who have been called out for their practice of discarding unsold clothing and garments by cutting them up, destroying them or even pouring paint on them, so they can’t be worn. In January 2017, outside of Nike SoHo, in New York, there were bags of shoes found that had been slashed with a blade. Ex employees of Michael Kors, Juicy Couture and Henri Bendel have come forward in revealing that they were instructed to smash watches, cut up track suits and tear up silk dresses before discarding. Ex Urban Outfitters employees have admitted to being instructed to destroy “dime-outs”, which is a term used for merchandise that didn’t sell. H&M, Zara, JC Penny and even Victoria’s Secret have come under fire for these types of wasteful practices. Their defense in the the destruction of unsold merchandise, is that they are protecting the brand and are worried that donating the unsold clothing would undercut their brand. By not donating the extra merchandise, consumers won’t be able to purchase these items for a discount at outlets and thrift stores. 

Americans throw out 25 billion pounds of clothing each year; 15% is recycled, and the rest ends up in a landfill. Not only does “fast fashion” damage the environment, it also disregards the rights of its workers. Fashion retailers such as Zara and H&M search for cheap manufacturing labor in countries like Bangladesh and others.


Here comes some ugly truths about fast fashion. 

  • The fast fashion industry emits 1.2 billion tons of CO2 equivalent per year.
  • The fast fashion industry is responsible for producing 20% of global wastewater.
  • In 2015, the fast fashion industry used 80 billion cubic meters of freshwater.
  • Production of textiles uses about 3500 different chemicals.
  • Cotton is one of the most resource-intensive crops out there.
  • We make 63% of clothes from petrochemicals.
  • The fast fashion industry produces 97% of our clothes overseas.
  • 40 million people work in the garment industry today.
  • Dangerous working conditions exist for garment workers in the fast fashion industry.
  • Fast fashion is predicted to increase ~60% by the year 2030.
  • Between 1992 and 2002 the time we keep our clothes decreased by 50%.3
  • We buy 2X more clothes than we did just 15 years ago (2015 data).
  • The fashion industry produced 92 million tons of waste in 2015 alone.
  • 85% of our old clothes end up in a landfill.
  • Only about 1% of textile waste is truly recycled.
  • With current technologies, it would take 12 years to recycle what the fast fashion industry creates in 48 hours
  • Fast fashion is a huge contributor to plastic pollution.

There are a lot of people and factors involved, when considering the timeline of producing a garment. From the farming of cotton fields, to the workers who work to create the bales of cotton fibers in the cotton facilities, then dying and creating the fabric, or using the screens to print images and patterns on the shirts, than to the manufacturer selling and sending the product out to distribution centers; there are a lot of people involved in this process.

https://www.racked.com/2018/4/13/17230770/rana-plaza-collapse-anniversary-garment-workers-safety

There are real dangers for garment workers, who work to help push out production for big companies. In 2013, the Rana Plaza building in Balngladesh, which housed the Dhaka garment factory, collapsed and left 1,134 people dead and left approximately 2,500 people injured. It was a an eight story building and collapsed due to a failing structural system that included an additional illegal three stories above the original permit. Even though an engineer had requested an inspection of the building, since it was deemed unsafe, unethical administrative players in this case, passed the building off as safe, and told the workers they should return to the factory and continue to work.

There’s speculation that perhaps the pressure to have the workers return to the factory the next day, was to continue to complete the garment orders on time. The demand for the garments were still flooding in, so slowing down production was not an option for the managers. The demand for fast fashion, low-cost clothing by clothing brands, dangerous conditions, non-union representation and low wages, is what the fast fashion industry creates.

https://www.wnycstudios.org/story/growing-problem-textile-waste

Our resources for producing cheap and fast clothing is taking a toll on the environment, and people are starting to speak up and speak out about it. The bigger the industry is, the more impact it has on our natural resources. More companies are looking towards more sustainable materials such as hemp, linen, and wool.

Hemp material is a favorite of mine because it is a more sustainable material. It’s a very durable material, has UV protection qualities, water absorbent and breathable, no chemical fertilizers pesticides required during farming, naturally biodegradable, and highly antimicrobial. It grows quickly and can be grown in all different climates.

Linen is derived from the flax plant. Linen is 30% stronger than cotton and is known to be the strongest natural fiber. It’s thicker than cotton, but linen lasts longer than cotton too. Linen can absorb 20% moisture before it starts to feel damp. It has a natural ability to prevent bacterial growth, yet can move air and moisture through it’s hollow fibers easily.

There are options when the choice of introducing new garments into your wardrobe. You can shop at thrift stores, choose more sustainable materials for your wardrobe, or even choose to not buy clothing as often, to alleviate the textile waste created by the fashion industry.  Apparel retailers such as Zara and H&M dominate the world of fast fashion, with Zara owner Inditex making 3.44 billion euros ($3.9 billion) in profit in 2018.

The second hand apparel market was worth $24 billion in the U.S. in 2018, versus $35 billion for fast-fashion, say the figures from GlobalData.

However, by 2028 the used-fashion market is set to skyrocket in value to $64 billion in the U.S., while fast-fashion will only reach $44 billion.By shopping at thrift stores, you can help keep clothing out of the landfill. 

Even better, is to stop buying cheap clothing, invest in sustainable fashion clothing and stop buying unnecessary amounts of clothing. 

My Trash Doesn’t Fit In A Jar

​06.17.2019

0600

My trash doesn’t fit in a jar anymore. When I started my zero waste journey, my trash did fit in a 16 ounce mason jar. However, int he past few years, I needed to purchase items that had extra packaging in which would not fit in my nice little jar anymore.

A lot of the time, when we shop at bulk bins in grocery stores, although we don’t bring home trash into our homes, products do get shipped to grocery stores in packaging. We as consumers don’t see it, but it doesn’t mean that the packaging doesn’t exist. Now, I’m not saying that every company is wasteful, but truth be told that is how our products are packaged from the manufacturer and then transferred to the distribution companies.

Trash pollution, plastic pollution is hidden in plain sight. We as consumers, do have the choice to not bring trash into our homes, and that’s a privilege. But packaging does exist, it’s not always compostable, and it may not even be sustainable. We as consumers can still vote with our dollar, and we still need to remind manufacturing companies that our trash pollution is at the highest quantity right now. I do think the tide is turning, but with The daily production of trash in the speed at which it is produced, we’re going out to tackle a very, very large problem and that’s with magnified with an unimaginable speed.

I live in the Bay Area, and bulk food items and products are readily available here. There are plenty of other states and areas, which bulk food is not available. If you can fit your trash into a small jar and continue to do so, I think that’s amazing and admirable. If your trash can’t fit into a jar, just keep in mind, the trash you’re producing and keep putting effort towards living a more zero waste lifestyle. I think using the glass jar as a standard is a bit unreasonable, because not all of us are lucky enough to live and afford certain amenities where we are located.

So my trash doesn’t fit in a jar this year, maybe next year it will be less. If not, I’ll keep trying to continue to strive to live a zero waste life.

How I Remove Labels On Glass Jars

04.23.2019

0600

Tools:

  1. Stove/microwave to heat up water
  2. Extra old toothbrush
  3. Extra cup wider than your jar/ stove top pot

Materials:

  1. One jar with label glue still stuck to it
  2. Dr. Bronner’s liquid soap
  3. Baking Soda
  4. Water

So I’ve read online about a few tricks of how people remove sticky labels off of glass jars. I’ve read about the method of using olive oil along with baking soda, and then there’s the method of heating up the glass and peeling off the label. I don’t like to use excess oil to clean, because when you wash off the jar, the oil can clog up your plumbing pipes, over time. I have tried to heat up my glass to peel off the label, but it doesn’t always peel off completely. There is one method I’ve stuck to for awhile, but I don’t see people posting about it. My method is pretty simple and it seems to work for me.

I will first peel off the label so that the only film left is the paper and glue. Some jars use a plastic/nylon label and some use paper labels. I like to get rid of the excess label before I start to remove the glue and label. By removing the extra thick layer of label, the jar cleaning process goes by quicker, without any hangups during the process.

After that, I find an extra cup that my jar will fit into. If you can’t find a jar, at least find a pot wide enough, where the jar can be placed horizontally, inside the pot and completely submerged under the water.

I then heat up water in my stove top kettle. I heat it up where the water is pretty hot to the touch, but not scalding hot. The water doesn’t need to be scalding hot to be honest. The idea here is that the water, mixed with the soap, will loosen up the glue.

I’ll then pour the heated water into the larger cup, in between the larger cup and the jar, and a little bit inside the jar. The heated water around the jar is to help loosen the glue off of the jar and the water inside the jar is to weigh it down. I pour enough water into the cup, so that the label and glue are submerged under the surface of the water.

I’ll then drop a few drops of Dr. Bronner’s Liquid Peppermint soap into the water around the jar. I’ll usually spin the jar in the cup a few times, so the liquid soap is distributed more evenly. The soap, mixed with the hot water will loosen up the glue.

After about 30 minutes, I’ll take the jar out of the soapy water. Please be careful, because your jar might still be very hot from being submerged in the water. If it is still too hot to handle, let it sit for a bit longer so the temperature of the water cools off . DO NOT run the hot glass jar under cold water to cool it down. This will likely lead to your glass jar cracking or exploding under the drastic temperature change.

NOTE: Glass expands when hot, contracts when cold. If the exterior surface of your glass jar cools, while the inside surface of your jar is still hot, that creates an uneven thermal profile.  As a result, the surface of your jar is trying to shrink, but the hot inner glass prevents the surface glass from shrinking. This creates a powerful stress profile through the glass — the surface is trying to shrink, but can’t, so it is forced into tension. The hot core is trying to stay the same volume, but the surface is squeezing in, so the core undergoes compression. It’s not hard to figure out which section of glass wins the tug-of-war — the surface fails first. And a crack grows out of some microscopic scratch or flaw, growing and spreading until the stress is sufficiently relieved or the glass is broken clean through. 

SO PLEASE DO NOT RUN COLD/COOL WATER OVER YOUR HOT JAR.

Once it is a bit cooler to the touch, I’ll use baking soda to scrub off the glue, using an old toothbrush. I’ll scrub in circular motion, and periodically dip the jar in the soapy water to rise it off as I scrub my way around the jar.

This method has worked for me, when I’ve needed to remove sticky labels off of glass jars.

Also remember, glue is not permanent on glass. So if you’re patient and allow the glue loosen up, and continue to scrub using the baking soda, than you’ll end up with a clean surface. Sometimes there might be a little bit of glue left, but just continue to scrub it off with the baking soda and soapy water.

This was a simple post, but it was a method that I realized I had never talked about, but always used. It’s just glue; it’s not permanent and it’ll come off.

Zero Waste Week 2018

08.12.2018

0600

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Zero Waste Week is almost here! This year we have more participants and the event is hoping to reach a larger audience. Rachelle Strauss is the creator and director behind Zero Waste Week, an annual awareness campaign since 2008. It takes place in the first full week in September each year, and promotes awareness in producing rash and the disposal of trash. Zero Waste Week encourages the public to be more aware of how much trash they produce as well has encouraging people and businesses to live and work more sustainable and reduce their carbon footprint. She has been featured in The Guardian, National Geographic and The Sun for her efforts in promoting awareness for a more sustainable future.

This is my second year participating in Zero Waste Week as an ambassador. I’m so grateful and proud to be a part of this movement. There are many others who are and have been a part of this movement long before I came along, you can meet them at Zero Waste Week Ambassadors. You can also read all about this week and get involved at Zero Waste Week- About Use the hashtag #ZeroWasteWeek to show us your progress! 

Each day has a theme of Zero Waste which focuses on different aspects of creating less waste. For Zero Waste Week 2018, I listed the topic for each day and I linked some of my blog posts that pertain to each topic

September 3, 2018, DAY 1

We will be discussing the difference between ‘necessary’ and unnecessary plastics. The amount of plastic polluting the ocean is astounding. By 2050,plastic in the oceans will outweigh fish, predicts a report from the Ellen MacArthur Foundation, in partnership with the World Economic Forum. Herare a few past blog posts which explain how and why I became very conscientious about my purchases. 

  1. Shopping At Thrift Stores
  2. 5 Questions to ask Before Purchasing
  3. My 30 Piece Capsule Wardrobe
  4. Zero Waste Shopping And Why

September 4, 2018, DAY 2

Auditing our daily personal care routine! Plastic containers in the bathroom are nothing new. However, because we use bathroom items so frequently, the amount of plastic containers we go through can be unnerving when you  look at the statistics. As the zero waste movement has caught on, more stores are offering bulk bathroom items and refill stations. If you want to read about some of my zero waste bathroom blog posts, check them out below. 

  1. A Zero Waste Bathroom
  2. Bulk Bathroom Shopping Kit
  3. DIY Simple Face Exfoliant And Facial Mask
  4. Bathroom Update
  5. Toilet Paper Is Not Zero Waste
  6. What I Stopped Buying- Bathroom Items

September 5, 2018, DAY 3

Plastics in the kitchen and food packaging seem to be a huge problem for those starting out on their zero waste journey. To make your kitchen zero waste, can be quite challenging.  Creating a zero waste kitchen took time and trial and error in my own experience. To read more about the challenges I faced, check out the blog posts below. 

  1. Bulk Grocery Shopping Kit
  2. Food And Bath Storage Containers
  3. Zero Waste Shopping And Why
  4. What I Stopped Buying- Kitchen Items
  5. How To Store Fruits And Vegetables Without Plastic Bags

September 6, 2018, DAY 4

Household cleaning seems to be a sensitive subject for many. There are a variety of sanitary concerns and medical concerns. As for me, I use a vinegar and water mix, baking soda and a bristle brush to clean. You can read more about my method in the link below. 

  1. Zero Waste Cleaning

September 7, 2018, DAY 5

Zero Waste is for life, not just a week! Plastic pollution, trash pollution, water and soil pollution is an ongoing battle. A zero waste lifestyle does require an awareness of oneself and decisions. There are parameters that some of us deal with, and that others don’t, such as medical conditions, personal health and financial constraints. As long as the effort and awareness of product consumption is considered on a day to day basis, reducing trash is inevitable. If you want to read about my moments and lessons throughout my zero waste journey, you can check out the links to my previous blog posts below. 

  1. A Zero Waste Lifestyle
  2. Seven Tips To Begin A Zero Waste Lifestyle
  3. Zero Waste And Minimalism
  4. Spreading the Zero Waste Word
  5. Sometimes You’ll Produce Trash

I hope you will want to take the pledge and reduce the amount of trash you consume, and if you want to read about my journey and how I got started, you can read that here in, How I Got StartedAt the end of the week’s festivities, it’s time to take all you’ve learned during the week and start/continue your own plastic free journey. There are a lot of Pinterest boards, Facebook Groups and forums that offer tips to start a zero waste lifestyle or tips for different experiences with the zero waste lifestyle. You can check out my own social media boards and follow me, or you can follow the Zero waste Week community on Facebook, Twitter, Pinterest, and Instagram

Bathroom Purchases With Packaging

06.05.18

0600

DSC_9811

I’ve talked about what I don’t buy, but I thought I’d tell you about what I do buy in relation to my daily bathroom routine. When I go grocery shopping, there are items I do keep an eye out for. These items are the items I will use on a daily basis and keep stock of at home. So here it is…

What I stock up on:

  1. Baking Soda
  2. Sunscreen
  3. Toothbrush
  4. Face Moisturizer
  5. Eyeliner (used often)
  6. Mascara (used often)
  7. Eye Shadow (used often)
  8. Lip Balm
  9. Dental Floss
  10. Night Cream
  11. Apple Cider Vinegar
  12. Toilet Paper

Not used often:

  • Essential oils
  • Liquid Foundation (Vegan Makeup)
  • Matte Bronzer (Vegan Makeup)
  • Lipstick (Vegan Makeup)
  • Angled Blush Brush

There are other investments that I bought a while back, which did produce some form of trash, but they were only a one time investment.

One time investments:

  • Cornstarch
  • Cacao Powder
  • Crystal Deodorant
  • Pumice Stone
  • Set of Dental picks
  • Set of stainless steel ear pick tools

Morning: Before Workout Routine: In the morning I will wash my face with soap and brush my teeth with baking soda. I’ll then apply sunscreen before heading out, because skin cancer is real and the exposure to the sun’s rays can be very dangerous, so I take precautions.

DSC_9802

Morning: After Workout Routine: After working out, I’ll wash my face again and apply some dry shampoo (combination of equal parts cornstarch and Hershey’s Cocoa, here is the link to my blog post about DIY Dry Shampoo). I’ll then apply my makeup, and depending on the occasion, it might be more or less. My makeup is cruelty free and not tested on animals, but it does come in packaging that is not recyclable. The good part about my makeup routine is that I don’t use excessive amounts of it so I don’t use up my makeup quickly.

DSC_9815

When I do decide to get more dressed up, my makeup packaging includes all of the following packaging below. All of my makeup will come with the makeup container as well as the makeup packaging as well.

2016-10-15- Makeup0

Evening Routine: My evening routine mimics my morning routine, where I will floss my teeth, brush my teeth, wash my face with soap, and then apply my evening cream.

DSC_9828

Non-Daily Use Items: There are a few “one time purchase” items that I did invest in, which did produce some form of trash that was not recyclable. However, these were one time purchases and they’ve lasted a very long time. These items include my deodorant crystal, pumice stone, dental pick set and my set of stainless steel ear pick tools. (The Visine is rarely used and I doubt I’ll ever purchase it again.)

DSC_9829

For the Bathroom: Products I use to clean my bathroom or need to stock up on, include Apple Cider Vinegar, paper wrapped toilet paper and essential oils. The essential oils does get used, but not often. I always buy toilet paper wrapped in paper so that I don’t produce any extra plastic trash.

DSC_9841

Living a zero waste lifestyle can never truly be completely zero waste. Trash will be produced at one point or another; whether it’s in the beginning of the production line or at the very end where the consumer is left with it. When you purchase products in bulk, a lot of the packaging is left for the distributor to deal with.

This post was a transparent view of the reality of my own bathroom trash. Even though I do still produce a bit of trash, I have significantly reduced the amount of my bathroom trash since I began this zero waste journey. Still, to this day, I know I can reduce it even more, but that means I have to give up using certain products or try to find alternative products.

 

What’s My Carbon Footprint?

10.10.2017

0600

2017-10-10

 

I wanted to calculate my carbon footprint because I haven’t ever done so. I know that I watch what I buy and how much energy I use so I was hoping it would be low. There are aspects of my life I could probably change to reduce my carbon footprint, but I wanted a base number to start with. There are a few different carbon print calculators available, but this is the one I used. Also, I’m located in the United States of America, so I used the Nature Conservancy Carbon Calculator, from the Nature Conservancy.

Because these calculators consist of a lot of smaller chunks of information, I thought I would at least list out the information needed for this calculator. I had to go searching for a large chunk of information to input, when I filled out my survey. So here is the the many pieces of information I needed, that you might need as well if you choose to use this carbon footprint calculator:

  1. Get Started: A QUICK CARBON FOOTPRINT ESTIMATE
    1. Zip Code
    2. City
    3. County
    4. State Country
    5. How many people live in your household?
    6. What is your approximate gross annual household income?
  2. Travel:  HOW DO YOU GET AROUND?
    1. Car(s): (Miles per gallon)
    2. Public Transit: (Miles per year)
    3. Air Travel: (Miles per year)
  3. Home: HOW MUCH DO YOU USE IN YOUR HOME?
    1. Electricity ($/year)
    2. Natural Gas ($/year)
    3. Heating oil & Other Fuels ($/year)
    4. Square ft. of living space
    5. Water useage ($/year)
  4. Food: HOW MUCH DO YOU CONSUME OF EACH OF THE FOLLOWING?
    1. Simple Menu: (Daily calories per person)
      1. Meat, fish, eggs
      2. Grains & baked goods
      3. Dairy
      4. Fruits & vegetables
      5. Snacks, drinks, etc…
    2. Advanced Menu: (Daily calories per person)
      1. Beef, pork, lamb, veal
      2. Fish & seafood
      3. Other meat (processed, nuts, etc…)
      4. Poultry & eggs
      5. Grains & baked goods
      6. Dairy
      7. Fruits & Vegetables
      8. Snacks, drinks, etc…
    3. Shopping: HOW MUCH DO YOU SPEND ON EACH OF THE FOLLOWING?
      1. Simple Menu
        1. Goods  ($/month)
        2. Services  ($/month)
      2. Advanced Menu
        1. Goods  ($/month)
          1. Furniture & appliances
          2. Clothing
          3. Entertainment
          4. Paper, office & reading
          5. Personal care & cleaning
          6. Auto Parts
          7. Medical
        2. Services  ($/month)
          1. Health Care
          2. Information & Comunication
          3. Medical
          4. Vehicle Services
          5. Personal business & Finance
          6. Household Maintenance & Repair
          7. Organizations & Charity
          8. Other Services

So my results stated that my Total Footprint is 20 tons CO2/year, which is 59% better than average person. This is a good standing to start from. I’m actually quite happy with it. I could try to adjust my daily decisions to see if I can reduce my footprint a re-take the survey, but it’s a good starting point.

The last section in the calculator allows you to sign a pledge to stand with Climate Action. There are a few different carbon footprint calculators. I encourage you all to take a look at how large or small your carbon footprint is. It’s amazing when you see it written down in a calculated measure of your daily decisions. Here are a few other websites that also have carbon footprint calculators that might be of god use as well:

  1. Carbon Footprint Calculator
  2. The Nature Conservancy Carbon Footprint Calculator
  3. EPA Carbon Footprint Calculator
  4. WWF Footprint Calculator 
  5. Carbonfund Calculate 

TheNatureConservancy- Household Footprint

 

 

Minimalist Cooking Hacks

09.26.2017

0600

As someone who likes to make my routines as simple as possible, I also try to create simple cooking habit routines as well. This approach simplifies the ingredients I buy and my grocery shopping haul trips. Here are seven simple tips and tricks for cooking hacks.

 

2017-04-30 14.35.27

1. Focus on Whole, Single-Ingredient Foods

  • Whole, single-ingredient foods are the key to good health.
  • Foods such as fruits, vegetables, nuts, legumes, whole grains, fish, poultry and eggs are great examples. These foods are incredibly nutritious and satisfying.
  • When you focus on whole foods and high-quality ingredients, you will automatically start to eat less processed junk foods.
  • Processed foods often come with misleading health claims and long lists of ingredients, many of which you can’t even pronounce. However, truly healthy foods don’t even need an ingredients list. They are the ingredient.

Bottom Line: Eating healthy can be quite simple. Stick to whole foods and avoid processed foods made with refined ingredients and artificial chemicals.

2017-04-30 14.35.29

2. Use Simple Flavorings

  • If you buy high-quality ingredients, you don’t need to add a lot of flavoring. Olive oil, salt and pepper may be enough.
  • Fresh herbs can also do wonders for a meal.
  • Try to avoid buying new flavorings unless they are something you think you will use often.
  • If a new recipe requires hard-to-find spices and condiments, you can most likely replace them with something you already have.
  • A rare ingredient that you will end up using only once is a waste of money and space in your kitchen. Most of the time, you can stick to common ingredients that you already own and know how to use.

Bottom Line: You don’t need to own a lot of rare ingredients in order to add flavor to your food. Simple ingredients like high-quality olive oil, salt and pepper can be used in almost anything you make.

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3. Clean Out Your Spice Cabinet

  • Most people keep a lot of herbs and spices on hand. That’s perfectly fine, as long as you use them regularly and don’t have duplicates.
  • If your spice cabinet is disorganized and overflowing with spices you never use, you might want to tidy it up a bit.
  • Try to combine duplicates into one container and donate spices you never use. Throw away/compost spices that are old or bland.
  • Having a tidy spice drawer will help you cook faster because it will be easier to find the spices you’re looking for.
  • A good rule of thumb is to go through your spices at least once per year.

Bottom Line: Having a tidy spice cabinet will make you more efficient in the kitchen. Keep spices you use regularly within reach and combine duplicates. Throw out old spices and donate the ones you never use.

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4. Keep an Organized, Minimalist Pantry

  • Keep a clutter-free pantry stocked with quality foods you use regularly. Preparing healthy meals will become much easier.
  • A clutter-free pantry also makes your food less likely to spoil, since you’ll be able to see all your food items neatly organized.
  • You’ll find it easier to navigate your pantry and locate the items you’re looking for when cooking. Here are a few tips to help you organize your pantry:
    • Optimize storage: Store items you often use on the bottom shelves or near the front. Items you use less often can be stored in the back or a little higher.
    • Sort and group: Designate shelves for similar items, such as keeping your canned foods on one shelf and your breakfast foods on another.
    • Label everything: Label all of your pantry items and store them in clear, well-sealed containers so that your foods don’t spoil.
    • Increase accessibility: Try to place items so they are either directly accessible or you can reach them after moving just one item.

Bottom Line: Taking the time to plan and organize your pantry will make both shopping and cooking easier and more enjoyable.

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5. Simplify Your Kitchen Tools

  • There are tons of clever gadgets you can purchase for your kitchen.
  • Yet many are nonessential, single-purpose appliances.
  • You don’t need fancy kitchenware to cook a great, healthy meal. Simple meals require just a few basics.
  • If your kitchen is cluttered with items you rarely use, consider selling or donating them. Focus on keeping the functional items you use on a regular basis — it’s a plus if they serve multiple purposes.
  • However, figuring out what’s essential is entirely up to you. This varies, and something you regularly use may seem unnecessary to someone else. What you use depends on your lifestyle, how you cook and what kinds of foods you like to eat.
  • Try storing the items you rarely use in a box. If you haven’t opened it in six months, then it’s probably safe to sell or donate those things.

Bottom Line: You don’t need highly specialized, fancy tools for most tasks in the kitchen. Consider selling or donating kitchenware you don’t use often and keeping only the most useful kitchen items.

DSC_4456

 

6. Think Before You Shop

  • You should think carefully before you purchase a new kitchen gadget.
  • Start by asking yourself if you really need it. If you’re not sure, think it over for one week before you decide to buy it.
  • Setting yourself a rule of “one in, one out” may also help. So for any new item you bring into the kitchen, another needs to go.
  • Think creatively and you might even be able to use something you already own in a different way than you’re used to.

Bottom Line: When it comes to kitchen appliances, less is more. Think carefully before you decide to add another item to your kitchen, especially if it’s an item that’s designed to perform just one specific task.

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7. Clear Your Kitchen Counter

  • It’s time to de-clutter your kitchen counter.
  • Store kitchenware you use less frequently in your cabinets and drawers instead of on the countertop.
  • This is especially important if you live in a small apartment with limited counter space.
  • You’ll have more room to prepare meals and you’ll probably enjoy cooking more if there is less clutter around you.
  • This will also allow you to be more organized and focused while cooking.
  • If you need to keep items on the kitchen counters because of limited cabinet space then make sure they’re frequently used and essential for food preparation.
  • If you like to store items like keys, mail and wallets on your kitchen counter, make sure everything has a place where it belongs.

Bottom Line: Kitchen counters tend to attract clutter. Keeping them clear will give you more space to prepare meals and enjoy your time in the kitchen.